Here’s To Red Nose Day USA! #RedNose

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Cheers to #RedNose Day with The Red Nose Club: {Left to Right} Representing: Chicago – MJ Tam Chicagonista.com, San Francisco – Sasha Afanasieff SocialMoms.com, Boston – Christine Koh BostonMamas.com, Las Vegas – Desiree Peeples MommyReporter.com, Hollywood – Natalie KleiHotMomsClub.com, Philadelphia – Whitney Wingerd MommiesWithStyle.com, Washington DC – Leticia Barr TechSavvyMama.com, New York – Dawn Sandomeno and Elizabeth Mascali Party Bluprints Blog as well as Nicole FelicianMomTrends.com

Disclosure: Party Bluprints Inc. has partnered with #Walgreens for the #RedNose Day #Promo

On April 15th at the Walgreens Flagship store in Chicago, Elizabeth and I experienced the first Red Nose sale in the United States. A Red Nose you say?  If you’re not familiar with this popular charity event in the UK and haven’t yet seen a commercial on NBC or read a story about the Red Nose Day USA initiative, we’re happy to explain.  As proud members of the Red Nose Club, a 10 women media team charged with spreading the message of Red Nose Day, we’re asking you participate in the “fun-raising” campaign that supports non-profit organizations that help lift children and young adults out of poverty in the US and around the globe!  It’s fun and easy to join in on the fun and participate in the inaugural US Red Nose Day – just read on below.  

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What is Red Nose Day

Red Nose Day has been celebrated in the United Kingdom for more than 25 years. It’s a hugely successful fun-raising event and it encourages people to don red noses and have a good laugh for a good cause. Red Nose Day’s five-week campaign will culminate in NBC’s televised fundraising event in New York City on May 21 (8-11 p.m. ET).  The live three-hour benefit will feature popular comedians, top musicians and Hollywood stars, featuring an engaging mix of great comedy, live musical performances and short, compelling films shedding light on the cause.

Red Nose Day Begins at Walgreens

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As the exclusive retail partner for Red Nose Day, Walgreens makes getting involved easy and fun. From April 17th through May 30th, Walgreens and Duane Reade locations nationwide will sell red noses for $1 each, with proceeds contributed to the Red Nose Day Fund. The Red Nose Day Fund supports non-profit organizations that help lift children and young people out of poverty in the U.S. and overseas. The following pre-selected charity partners will benefit from the proceeds: Boys & Girls Clubs of America; charity: water; Children’s Health Fund; Feeding America; Gavi, The Vaccine Alliance; the Global Fund; LIFT; National Council of La Raza; National Urban League; Oxfam America; Save the Children and United Way.

Walgreens kick-started red nose sales early today in its hometown of Chicago with a fun and surprising celebration to commemorate the first red nose sale. Disguised as Walgreens employees, members of the Chicago-based improvisation comedy troupe Second City broke into an unexpected comedic performance for shoppers after Audrey Bliss of Chicago officially purchased the country’s first red nose. The event was candidly captured on film and posted to Walgreens’ YouTube Channel.

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“It was surprising to be one of the first to buy a red nose,” said Audrey Bliss, the first customer to purchase a red nose in America. “Giving $1 is easy enough to make a big impact. It feels so good to give back to charity.”

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Behind the scenes – ready to capture the first Red Nose Sale!

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How to Participate – The #RedNose Selfies for a Red Carpet-Worthy Sweepstakes

To encourage people to spread laughter and awareness of Red Nose Day, Walgreens invites everyone to join the fun by sharing their #RedNose photos in social media.

Starting April 17th:

  • Snap a selfie wearing a red nose purchased from Walgreens
  • Upload it to Instagram or Twitter
  • Use the hashtags #Walgreens, #RedNose and #promo

Those who do so will have the chance to win a trip to New York City to attend the official Red Nose Day celebration event on May 21st. Shoppers in select stores in 10 markets will even be able to capture their silliest red nose photos via in-store selfie stations, complete with props and backdrops.

For more information on Red Nose Day and how to get involved, visit www.walgreens.com/rednoseday starting April 17, and Walgreens on FacebookTwitter and Instagram.

**official sweepstakes rules starting April 17: www.walgreens.com/rednosesweeps

 

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